What Is Biotop 700 Keratin & Kale? Range Guide

What Is Biotop 700 Keratin & Kale? Range Guide

700 Keratin & Kale is Biotop Professional's range for hair that needs smoothing and strength: thick, coarse, very frizzy, damaged, and keratin- or cysteine-treated hair. This guide explains what is in the range, who it suits, how each product is used, and how it compares with 911 Quinoa.

Quick answer: Biotop 700 Keratin & Kale is a professional hair care range made with keratin protein and kale extract for medium, thick, coarse, very frizzy, damaged or chemically treated hair. It includes a shampoo, conditioner, a 30-second hair mask, a leave-in serum and a styling cream-gel. The shampoo is colour-safe and free of SLS, SLES, parabens and sodium chloride.

What Is in 700 Keratin & Kale?

  • Keratin protein: the protein hair is made of. In the range, it is used to help repair, smooth and strengthen damaged, coarse and frizzy textures.
  • Kale extract: described as nourishing and calming, adding vitamins to the formula.
  • Supporting ingredients: the conditioner adds vitamin E and proteins; the mask adds pro-vitamin B5, vitamin E and castor oil.

Who Is 700 Keratin & Kale For?

  • Medium, thick or coarse hair
  • Very frizzy hair, especially in humid weather
  • Damaged, dry or rough hair
  • Keratin-, cysteine- or smoothing-treated hair
  • Coloured hair that also needs smoothing

If your hair is fine, flat or easily weighed down, a lighter range is usually a better fit. See the comparison below.

The 700 Keratin & Kale Products

700 Keratin & Kale Shampoo

Repairs, smooths and strengthens damaged, coarse and frizzy textures while gently cleansing. It is described as fighting frizz, helping reduce the appearance of split ends, locking in moisture and enhancing softness and shine. Colour-safe, and SLS, SLES, paraben, sodium chloride and cruelty-free. How to use: lather in your hands, wait 30 seconds, apply from roots to tips, rinse and repeat.

700 Keratin & Kale Conditioner

An ultra-nourishing, hydrating conditioner for coarse, dry and very damaged hair, with keratin, vitamin E and proteins for soft, shiny hair. How to use: distribute two pumps through the hair and massage each section for 2–3 minutes before rinsing.

700 Keratin & Kale Hair Mask

An intense 30-second mask for thick, highly damaged, chemically treated or coloured hair, with keratin, pro-vitamin B5, vitamin E and castor oil to restore moisture. How to use: apply from mid-lengths to tips, massage in for 30 seconds and rinse.

700 Keratin & Kale Hair Serum

A lightweight, non-greasy leave-in serum that helps strengthen, repair and smooth damaged or frizz-prone hair, reduce the look of split ends, and provides heat and UV protection. How to use: two or more pumps through damp hair before blow-drying, or a small amount on dry mid-lengths and ends as a finisher.

700 Keratin & Kale Silky Touch

A lightweight styling cream-gel with a slight hold. It hydrates, controls and softens hair, seals the cuticle against styling damage and tames frizz and flyaways. How to use: on damp hair before blow-drying, or a little on dry hair to smooth and control.

A Simple 700 Routine

  1. Every wash: shampoo, then conditioner.
  2. Once or twice a week: replace the conditioner with the hair mask, or use both.
  3. After every wash: serum on damp hair before drying.
  4. To style: Silky Touch for smooth control, or a little serum on dry ends.

For a step-by-step routine with more detail, read 700 Keratin & Kale Complete Hair Care Routine.

700 Keratin & Kale vs 911 Quinoa

700 Keratin & Kale 911 Quinoa
Best for Medium, thick, coarse, very frizzy, damaged or keratin/cysteine-treated hair Dull, dry or lightly stressed hair
Main focus Smoothing, frizz control and strength Moisture, shine and manageability
Key ingredients Keratin protein, kale extract Quinoa protein, sunflower seed oil, macadamia oil
Feel Richer Lighter

Some people use both: 911 when hair feels dry and dull, 700 when frizz and roughness take over. Read more about 911 in 911 Quinoa Complete Hair Care Routine.

700 Keratin & Kale After Salon Treatments

If you have had a keratin, cysteine or smoothing treatment, follow your stylist's instructions for the first wash. After that, 700 is designed for treated hair and is colour-safe. More tips are in How to Care for Chemically Treated Hair.

Frequently Asked Questions

Is 700 Keratin & Kale sulphate-free?

The 700 shampoo is described as SLS and SLES free, as well as paraben, sodium chloride and cruelty-free.

Can I use 700 Keratin & Kale on coloured hair?

Yes. The shampoo is described as colour-safe, and the mask is made for coloured and chemically treated hair.

Is 700 good for keratin-treated hair?

Yes. The range is designed for keratin- and cysteine-treated hair.

Will 700 weigh down fine hair?

It is made for medium to thick hair. Fine hair may find it heavy; try the 911 Quinoa or 20 Volumizing Boost range instead.

Find the Right Biotop Professional Routine

Shop the full 700 Keratin & Kale range, or get the shampoo and conditioner with a free 30 ml serum in the 700 Holiday Shine Kit.

Related Guides

Shop: 700 Keratin & Kale Shampoo · 700 Keratin & Kale Hair Mask · 700 Keratin & Kale Hair Serum

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